Maximize ROMI with more effective campaigns
Use spend allocation recommendations to invest in specific channels that go beyond your typical reach to convert your target market.
As the complexity of consumer journeys multiply, so do the gaps in data. Privacy barriers, walled gardens, and multi-device lifestyles have created a fog of fragmented data for measurement. As Marketers, we’re given an arsenal of tools that promise clarity, but often create more confusion.
Use spend allocation recommendations to invest in specific channels that go beyond your typical reach to convert your target market.
Get projected conversions for your desired KPI and track the progress against your goal with a near real-time measurement function.
Get a clear view of how each interaction drives success, while also seeing custom recommendations on where to invest and pull back.
$2B
marketing dollars optimized
Up to 29%
reduction in cost per conversion
Up to 23%
improvement in campaign efficiency
Own the journey with actionable insights and recommendations AIOS reverse-engineers user journeys to prioritize results over reach. It works efficiently with available data, extracting patterns from available information and filling in gaps to improve predictions.
The system factors in seasonal shifts and economic conditions, recognizes the impact of recurrent campaign exposures on consumer purchasing decisions, and continuously adapts to empower marketing and sales teams to generate more effective customer engagement.